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Informational interviewing 101

by beena-kavalam

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Informational Interviewing 101 provides the basics: what is informational interviewing, why it's important for your career and the process for conducting informational interviews.

Includes section on Personal Branding and tips for networking
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  • Informational Interviewing beenakavalam.com @personalrev | fb: personalrev | g+: +beenakavalam 101: The Basics
  • What to Expect
  • Here's  what  you'll  learn  in  this   training:   •  Why  personal  branding  is  important  and  how  it’s  cri:cal  for   informa:onal  interviewing     •  What  informa:onal  interviewing  is  and  why  it’s  a  must  for   your  networking  strategy   •  Step  by  Step  simple  process  for  finding,  prepping  and   execu:ng  your  informa:onal  interviews   beenakavalam.com @personalrev | fb: personalrev | g+: +beenakavalam
  • Go Brand Yourself
  • Introduction •  Career & Life Strategist for Women on the Rise
  • The  BRAND   OWN your brand… or someone else will. Why Brand You?
  • WHO + YOU + WHY = How to Brand YOU Personal Competitive Advantage™
  • The Info Interview
  • What is an Informational Interview? Informal  conversa5on  with  a  professional   working  in  an  area  of  interest  to  you.         S/he  will  give  you  informa:on  and  advice   on  your  field  of  interest.     beenakavalam.com @personalrev | fb: personalrev | g+: +beenakavalam
  • Why  conduct  Informa:onals?   •  Gather  Research  tool  to  learn  about  new   industry,  func:on,  role,  etc.   •  Build  Your  Network   •  Improve  Your  Communica:on  Skills  +  Prac:ce   your  Story   •  Do  NOT  ask  for  a  job/internship  -­‐  It  is  not  a   job  interview!   beenakavalam.com @personalrev | fb: personalrev | g+: +beenakavalam
  • How  do  I  find  people  to  interview?   •  Personal  Network   •  Linkedin   •  Others…   – Conferences   – Networking  Events   beenakavalam.com @personalrev | fb: personalrev | g+: +beenakavalam
  • How  do  I  find  people  to  interview?   •  Personal  Network   •  Linkedin   •  Others…       EXERCISE:    (1  min)   Brainstorm  5  ways  to  connect  with  people  for   info  interviews.       beenakavalam.com @personalrev | fb: personalrev | g+: +beenakavalam
  • The  Lead  Up   1)  Meet  /  find  contact   OR  Develop  your  wish  list  of  interviewees  and   connect  via  Linkedin  or  personal  network   2)  Build  Rapport   3)  Find  Commonality   4)  Send  Thank  You  within  24  hours   5)  Ask  for  Informa:onal  Interview  –  BOOK  IT!     beenakavalam.com @personalrev | fb: personalrev | g+: +beenakavalam
  • The  Prep     1)  Research  the  field/role/  company  first.   2)  Prep  for  the  Interview.   -­‐  30  sec  pitch   -­‐  Outline  your  open  ended  ?s       3)  Create  your  notes  sheet   4)  Conduct  Interview   5)  Thank  you  +  follow  up     beenakavalam.com @personalrev | fb: personalrev | g+: +beenakavalam
  • The  Notes  Sheet   beenakavalam.com @personalrev | fb: personalrev | g+: +beenakavalam Logis5cs   Name   Company/Role   Phone   Date  to  Call   Notes  on  YOU   Key  Strengths:   -­‐Why  you  are  great   -­‐Differen:ators   -­‐So  what?   Ques5ons   1)     2)   3)   Backup   Answers   1)     2)   3)   Backup   1)  Logis:cs   2)  Notes  on  YOU   3)  Ques:ons   4)  Answers  
  • Questions?
  • Ques:ons   1) What is the format of an informational interview? 2) Is it just to ask questions about the company/role or do they also ask questions to find out about you? 3) When is it (ever) appropriate to cold call a firm/organization? 4) What is the healthiest way to foster multiple newly created relationships without creating a burden during b-school? 5) How do I conduct myself during corporate networking events or coffee chats.  beenakavalam.com @personalrev | fb: personalrev | g+: +beenakavalam
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