Marketing

Marketing

Cro preso for growth hackers conf nov 2013 ellis updated - Marketing
Marketing 3 years ago

Cro preso for growth hackers conf nov 2013 ellis updated

Conversion rate optimization (CRO) is the most profitable growth lever available to marketers and growth hackers. Sean Ellis invented the word growth hacking and shows how…

New customers: ‘base of the pyramid’ in context - Marketing
Marketing 2 years ago

New customers: ‘base of the pyramid’ in context

4 billion people, entering the consumer economy present an opportunity for brands that strive to ‘do well by doing good’. http://www.tnsglobal.com

How Smart Marketers Measure ROI from Social Media & Online marketing - Marketing
Marketing 3 years ago

How Smart Marketers Measure ROI from Social Media & Online marketing

ODigMa presents a sales oriented approach to measurement of ROI across various stages of sales funnel. Use it to save tons in your marketing budget. This presentation is…

Why content curation is a new form of communication - Marketing
Marketing 3 years ago

Why content curation is a new form of communication

These are the slides of a talk Guillaume gave at the University of San Francisco on Sept. 17, 2013. In a post Web 2.0 world, communication has to be re-invented which brings…

New customers: bridging the gap - Marketing
Marketing 2 years ago

New customers: bridging the gap

To research the ‘base of the pyramid’ we can’t apply the shared assumptions which communication typically relies on. http://www.tnsglobal.com

Historical Slide Deck from Moz's Nov. 2013 Allhands Meeting - Marketing
Marketing 2 years ago

Historical Slide Deck from Moz's Nov. 2013 Allhands Meeting

Rand Fishkin's presentation at the November 2013 Allhands meeting (for use in a blog post reflecting on past years)

What Makes A Great Brand? - Marketing
Marketing 3 years ago

What Makes A Great Brand?

For the past few months, We Are Social has been working with The World Federation of Advertisers on Project Reconnect: an initiative where we listen to what people really…

Masters of SlideShare - Marketing
Marketing 2 years ago

Masters of SlideShare

1. Featuring JONATHON COLMAN, DOUG KESSLER, GREGORY POURY, TODD WHEATLAND, MARK O’TOOLE, MARTA KAGAN, VERONICA JARSKI AND MORE. 2. CUSTOMIZATIONDESIGNPROMOTIONSTORY3579111315171921232527…

Ads Money Brasil - Marketing
Marketing 2 years ago

Ads Money Brasil

AdsMoney - Revolução do Marketing de Rede Plano Oficial

Social media tools that should be in your toolbox - Marketing
Marketing 3 years ago

Social media tools that should be in your toolbox

Social Media Tools That Should Be In Your Toolbox by Daniel Lemin of Social Studio @daniellemin #SMX #24B #SMXsocial13

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