Getting Started with Affiliate Marketing and WordPress

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PowerPoint Presentation Understanding affiliate marketing and setting up your website. Affiliate Marketing 101 www.bankaffiliates.com/publishers The Affiliate Network for…

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PowerPoint Presentation Understanding affiliate marketing and setting up your website. Affiliate Marketing 101 www.bankaffiliates.com/publishers The Affiliate Network for Financial Publishers What is affiliate marketing? www.bankaffiliates.com/publishers The Affiliate Network for Financial Publishers Getting paid each time you refer a customer to a business and they complete an action or sale. www.bankaffiliates.com/publishers The Affiliate Network for Financial Publishers www.bankaffiliates.com/publishers The Affiliate Network for Financial Publishers Different ways to get paid! Cost Per Action Get paid when someone completes an action, such as installing a toolbar or submitting their zip code. Cost Per Lead Get paid when someone completes a lead capture form Cost Per Sale Get paid a commission when someone makes a purchase www.bankaffiliates.com/publishers The Affiliate Network for Financial Publishers Users click an ad or text link on your website User goes to advertiserâs website and opens bank account The transaction is recorded by the affiliate network Affiliate network sends you a check each month Step 1 Step 2 Step 3 Step 4 Affiliate Marketing www.bankaffiliates.com/publishers The Affiliate Network for Financial Publishers Getting Started Building your affiliate marketing strategy www.bankaffiliates.com/publishers The Affiliate Network for Financial Publishers Which type of affiliate do you want to be? Dating, education, business opportunity, retail, gaming, business services, financial services, travel, local lead gen, books, and moreâ¦. www.bankaffiliates.com/publishers The Affiliate Network for Financial Publishers Research which offers are available to your niche Most affiliate networks list the offers that they have on their website. This will also help you determine which networks you want to work with. www.bankaffiliates.com/publishers The Affiliate Network for Financial Publishers www.bankaffiliates.com/publishers The Affiliate Network for Financial Publishers Most networks wonât approve you without an active website Wait to apply to any affiliate networks until you have your website up. So far weâve just ensured that there are relevant offers for us when weâre ready to start promoting. Pro Tip So, letâs build a website⦠www.bankaffiliates.com/publishers The Affiliate Network for Financial Publishers Building a Website Part Two: Donât worry, itâs actually pretty easy⦠www.bankaffiliates.com/publishers The Affiliate Network for Financial Publishers Step One: Set Up Your Hosting Weâve got you covered⦠www.bankaffiliates.com/publishers The Affiliate Network for Financial Publishers Special Bonus: Promotion Code: BAMARKETING101 Weâve teamed up with Dreamhost to provide you with 15% off your hosting plan and a free domain registration! Use the promotion code below to get these freebies. www.dreamhost.com Disclosure: We are compensated by Dreamhost when you sign up. After all, this is an affiliate marketing guide isnât it? www.bankaffiliates.com/publishers The Affiliate Network for Financial Publishers Step Two: Buying Your Domain Owning your piece of the internet⦠www.bankaffiliates.com/publishers The Affiliate Network for Financial Publishers Things you should avoid when youâre buying domain names⦠www.bankaffiliates.com/publishers The Affiliate Network for Financial Publishers 1. Really Long Names http://www.awesomepersonalfinanceonlineblogsite.com http://www.sallysamazingcouponblog.com Bad Names: Good Names: http://www.familyfinances.com http://www.buildingabudget.com www.bankaffiliates.com/publishers The Affiliate Network for Financial Publishers 2. Filler Words âOnlineâ âBestâ âMyâ âBlogâ Filler words arenât great for SEO. Avoid them where possible. www.bankaffiliates.com/publishers The Affiliate Network for Financial Publishers 3. Uncommon Extensions Stick with the more popular top level domain (TLD) extensions. These include .com, .org, and .net. www.bankaffiliates.com/publishers The Affiliate Network for Financial Publishers Things you should do when youâre buying domain names⦠www.bankaffiliates.com/publishers The Affiliate Network for Financial Publishers 1. Find Keyword Oriented Domains Find domain names that have your most important keywords in them. Google puts significant value on domain relevancy. https://adwords.google.com/o/KeywordTool https://www.wordstream.com/ppc-free-trial-money www.bankaffiliates.com/publishers The Affiliate Network for Financial Publishers 2. Consider Premium Domains You can buy a premium domain using sites like snapnames.com and buydomains.com. Not recommended if youâve never bought domain names before. www.bankaffiliates.com/publishers The Affiliate Network for Financial Publishers Once you set up a hosting account, point your domains by updating the DNS. http://wiki.dreamhost.com/DNS Feeling stuck? Dreamhost also has free 24/7 live chat to help customers! www.bankaffiliates.com/publishers The Affiliate Network for Financial Publishers Step Three: WordPress The most used framework on the Internet⦠www.bankaffiliates.com/publishers The Affiliate Network for Financial Publishers WordPress is free web software you can use to create a beautiful website or blog. Yep, we said free! www.bankaffiliates.com/publishers The Affiliate Network for Financial Publishers Download WordPress: http://wordpress.org/latest.zip www.bankaffiliates.com/publishers The Affiliate Network for Financial Publishers Follow these guides for help setting up WordPress. http://wiki.dreamhost.com/WordPress www.bankaffiliates.com/publishers The Affiliate Network for Financial Publishers Next, find a theme⦠http://bankaffiliates.com/publisher-resources/elegantthemes Disclosure: We are compensated by ElegantThemes www.bankaffiliates.com/publishers The Affiliate Network for Financial Publishers Another Good Theme Resource http://bankaffiliates.com/publisher-resources/themeforest Disclosure: We are compensated by ThemeForest www.bankaffiliates.com/publishers The Affiliate Network for Financial Publishers Now, letâs add some plugins to finish things up! Plugins are (usually) free extensions you can add to wordpress to increase functionality, improve SEO, and much more. On the next page weâll list out our favorites but you can browse on your own by visiting this link: http://wordpress.org/extend/plugins/ www.bankaffiliates.com/publishers The Affiliate Network for Financial Publishers Easily Adding Plugins In your WordPress dashboard hover over the âPluginsâ tab and click âAdd Newâ. Step One: www.bankaffiliates.com/publishers The Affiliate Network for Financial Publishers Easily Adding Plugins Search by the name of the plugin to view a list of closest matches. Step Two: www.bankaffiliates.com/publishers The Affiliate Network for Financial Publishers Easily Adding Plugins Click âInstall nowâ to add the plugin. If prompted, click OK to continue with the installation. Step Three: www.bankaffiliates.com/publishers The Affiliate Network for Financial Publishers Easily Adding Plugins Activate your plugin to turn it on and start using it! Step Four: www.bankaffiliates.com/publishers The Affiliate Network for Financial Publishers Add these plugins All-in-One SEO Google XML Sitemaps WP Contact From 7 Ultimate Google Analytics W3 Total Cache Digg Digg Alternative VM Backups There are many others that we will recommend in other guides but these are the best to get started with for your base configuration. www.bankaffiliates.com/publishers The Affiliate Network for Financial Publishers BOOM! You just built your first website! www.bankaffiliates.com/publishers The Affiliate Network for Financial Publishers http://www.bankaffiliates.com/signup