Lean UX Workshop

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    11-Aug-2014

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DESCRIPTION

Lean UX workshop for UXSG community

Transcript

  • Lean UX Workshop Build products faster, smarter and happier Raven Chai UX Consulting Workshop Facilitators Lim Chee Koon Temasek Polytechnic Hong Khai Seng Foolproof Samantha Yuen Foolproof Wu Jiajin Objective Asia
  • Ice Breaker Game Trading Cards
  • HOW TO PLAY Use 5 minutes to create your personal trading card, includes: Draw your own self-portrait Your full name + a nickname Your email address One thing about yourself that people in the room arent likely to know Your favourite past time / hobbies Pass the trading card around in no particular manner or order (please stand up and move around) Read the card you are holding, ask at least one question about the person Keep on passing the card, well stop passing after 5 minutes, pass me your cards Make sure you sit with someone you do not know at all (on both sides) 5
  • HOW THE TRADING CARDS MIGHT LOOK LIKE...
  • What do you hope to achieve or learn from this workshop? Please write it down on the Tlip chart paper provided
  • Workshop Objectives You'll take away practical skills to encourage: Collaborative team design Lean user research techniques Rapid design tactics to validate assumptions Minimise the waste in your UX activities Have fun and get to know friends
  • Agenda 1. Introduction 2. Lean UX Basics 3. Part 1: Framing your problem statement in 60 mins 4. Part 2: Validating your product hypotheses in 100 mins 5. Concluding Message and ReTlections
  • 5
  • Lean UX Metrics-Driven Design/Research SHIPPING IS ONLY THE BEGINNING
  • The Value of the Minimum Viable Product The bare feature set needed to prove out a hypothesis Source: Ar*cle from Je Gothelf, Mar 07, 2011: Lean UX: Ge>ng Out Of The Deliverables Business hHp://i-cdn.apartmenHherapy.com/uimages/re-nest/plane12609.jpg
  • Started with a boring 3 minute video in 2008 for their minimum viable product, beta wai;ng list jump from 5,000 to 75,000 in one day (Mar 2008) Examples of Minimum Viable Products (MVPs) Discard a typical SDLC approach towards guerrilla research, tes;ng and rapid prototyping process. Complete redesign, development and deployment within 6 months Dropbox SMRT
  • Agenda 1. Introduction 2. Lean UX Basics 3. Part 1: Framing your problem statement in 60 mins 4. Part 2: Validating your product hypotheses in 100 mins 5. Concluding Message and ReTlections
  • Workshop Activity - Part 1 Framing your problem statement in 60 mins
  • Your Teams Goal: Create a Minimum Viable Product (MVP) and launch it in 60 days! ! This product should able to help users to solve speciTic problems that has not been addressed OR addressed poorly in the current market. This product can be a website, mobile app or even a physical retail shop
  • 1Share the one problem that bugs you most Travel and Holidays 10
  • 2Identify a core value proposition Questions you need to ask yourself: ! What is the problem you are trying to solve for people? Is there an existing solution? Why is this problem not solved or addressed poorly? 10
  • 3Preparing for guerrilla user research What do you think you need to prepare? 10
  • 4Conduct guerrilla user research Get out of the building, Talk to strangers, Validate product hypotheses. 20
  • 5Sketch your concept 10
  • Agenda 1. Introduction 2. Lean UX Basics 3. Part 1: Framing your problem statement in 60 mins 4. Part 2: Validating your product hypotheses in 100 mins 5. Concluding Message and ReTlections
  • Workshop Activity - Part 2 Validating your product hypotheses in 100 mins
  • 7Create your prototype 1Know your audience and intent 2Plan a li1le, prototype the rest 3You can draw, its not Mona Lisa 4If you cant make it - fake it. 5Prototype only what you need 6Prototype early and o@en 30
  • Examples of modelling and prototyping Cardboard Paper Masking tape Sticky notes Blutack Scissors Markers
  • 8Conduct guerrilla user testing Get out of the building, Show it to strangers, Validate product hypotheses. 30
  • 9Iterate your product further Dont be afraid to change your product idea. 30
  • 10Group sharing and learnings Share Present your journey What were your assump3ons? What has changed since? Key value proposi3ons What are your design ra3onale? How do you mone3ze? 10
  • Agenda 1. Introduction 2. Lean UX Basics 3. Part 1: Framing your problem statement in 60 mins 4. Part 2: Validating your product hypotheses in 100 mins 5. Concluding Message and ReTlections
  • 11Overall reections ReVlections from participants on what you have learnt today