Streaming Media in the Library Creating Streaming Media for Your Library: Theory & Practice Creating Streaming Media for Your Library: Theory & Practice.

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    21-Jan-2016

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  • Streaming Media in the LibraryCreating Streaming Media for Your Library: Theory & Practice

    By Brian Clark, Paul Asay

  • What is it, Why Use it, and HowWhat: Video that is compressed and sent just in time to the end user to watchWhy: Public Relations, Instruction, NewsHow: Using a digital video camera, workstation, video editing software, and a web server.

  • How to View It?Several different output mediums are available:Windows Media Player (beta 9 out)Real One PlayerApple QuickTimeSeveral different speeds to produce for:Network LAN / DSL56k modem500k is near VHS quality

  • Examples:Simple PR VideoExample with No Talking

  • Equipment:Video Camera: Digital with Firewire, or Digital recording to DVDVideo Editing Software: Adobe Premier or MGI VideoWave, or others Workstation to Edit Video: P4 with lots of memory, hard disk, firewire and premium audioTeam work, Imagination, and Sense of humor come in handy!

  • Production 101TipsBegin with the End in MindHave a Prepared Script (minimum ad libing)Shot SheetKeep Pacing in Mind (shorter/multiple scenes)

  • Sample Script:Two Shot: Paul and Brian Brian: Dude, our physics project is due a week from Friday. We better come up with a plan.

    Paul: I know Dude, we need somethin thats a for sure A.

  • Sample Script:One Shot: Brian

    One Shot: Paul

    Two Shot: Paul and Brian Brian: What if we build a skateboard ramp, dude?

    Paul: Ive got an even better idea, dude. Lets build a bike ramp.

    Brian: Way cool, dude. Ill go to the library and get some plans.

  • Production 101TipsBegin with the End in MindHave a Prepared Script (minimum ad libing)Shot SheetKeep Pacing in Mind (shorter/multiple scenes)

  • Live Demo:Actors:1 Bike Rider1 Student Researcher1 Personality Challenged Librarian

    Set Crew:1 Camera Man1 Director1 Video Editor

    Good Morning and thank you for coming to our presentation.

    Im Brian Clark, a reference/media librarian at Western Illinois University.

    My partner in crime today is Paul Asay, systems programmer from Indiana State University. I realize this is the IACRL, but Indiana State is located only 7 miles across the border. Besides Paul has all the equipment. And the technical know how.

    Todays presentation will be done in two parts First, a short lecture on what streaming media is, what is it used for, and the equipment necessary to make it work.

    The second part, were going to videotape part of a streaming video and edit it together right in front of you. Now, we have already pre-recorded some of it because we wont have time to shoot and edit the whole thing in one hour.

    (NEXT SLIDE)What is streaming video: Video that is compressed and sent just in time to the end user to watch. In the early days you used to have to wait for the entire video to download, now as soon as enough has been downloaded the media player starts the video while the rest is being downloaded.

    Why? Why not its fun. When Paul and I worked together at Indiana State, this was our favorite committee. Its kind of like putting on a play. But you can use it for public relations purposes to show off something new in your library, instruction purposes to teach how to use a new database, or even news. Those of you who regularly visit CNN.com or MSNBC.com know they offer streaming video of some of their news stories.

    How? You need a digital video camera, a computer workstation with lots of memory, video editing software (which is not expensive, you can get some for as little as $100), and a web server to store the video when you are done.

    Paul will talk about some of the more technical aspects.

    (NEXT SLIDE)

    We would like to share with you two examples.

    The first is a PR video we put together promoting the fact that you could reach us at the reference desk by using instant chat messaging, by phone, or by email. This video were showing is actually shorter than the one on the librarys web site to save time.

    (PLAY VIDEO)

    Those are actually my dogs and the day we shot that it was like 90 degrees out. We were trying to make the dogs look crazy and wild, and out of control and it was so hot the director kept yelling, Brian, the dogs are just sitting there!

    The next video is a one minute commercial (with no talking) for microsofts new tablet PC

    (PLAY VIDEO)

    Now, Paul is going to talk a little more about the equipment needs

    Okay, Production 101

    Begin with the End in Mind, in other words, what is this video going to be about. Are we promoting a new service, explaining how to use a database, or showing off the new coffee shop in the library?

    Have a Prepared Script. The first couple of videos we made we ad-libbed the whole thing. The problem was the videos get kind of long and you cant expect generation Y to sit and watch a 10 or 12 minute streaming video. The actors dont have to follow word for word, but at least be close.

    Have a shot sheet. Nothing elaborate, but a plan explaining how you will shoot a scene.

    For example

    (CHANGE SLIDE)This is our sample script for todays video.

    The first two sentences are on a two shot, or a wide shot of the two of us.Then we have a close up of me, a close up of Paul, and then a two shot of both of us.

    It saves a lot of time when you are out there shooting.

    By the way, we already shot this part to save time. So the only part we are going to shoot is where I go to the library to get my research. More on that in a minute.Finally, keep the pacing in mind. The more you actually vary the shots, you know, two shot, close-up, close-up, two shot, close-up, etc

    The faster the pacing, versus just staying on a two shot the whole time. BUT the more shots you use the longer it takes to edit the finished product.

    (CHANGE SLIDE)Now, we usually like to have two people when we are videotaping.. Both a camera man and a director.

    We have discovered that it is very hard to direct the actors and worry about the dialogue when you are also worried about getting the shot framed properly.

    Usually Paul or I serve as camera man, and we have a young lady at Indiana State (who is a control freak) and makes the perfect director.

    However, she could not make the trip, so for todays demonstration Paul will serve as both director and camera man.

    Paul and I also play the bike rider and student researcher, but we need one volunteer to play a personality challenged librarian.

    This is your chance to say all the mean things you ever wanted to say to a student at the reference desk.

    (If no one volunteers pick Jeanne!)

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