SXSW Day 2 Social Media Conversations

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Day 2 social media conversations around SXSW 2013, including stats on Elon Musk, Al Gore, Mashable and more! Sign up to receive the final SXSW data report here: http://www.salesforcemarketingcloud.com/sxsw-social-media-data-report/

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  • 1. SXSW 2013: A Look at Day Two SocialMedia ConversationsThe Social buzz from Austin for Saturday, March 9Jason BoiesBrand Journalist, Salesforce Marketing Cloud@jasonboiesSunday, March 10, 13

2. 2013 SXSW Day 2: 305,819 Total Social Conversations 3000022500 15000 27,628 Peak of social conversations on Day7500 2. Overall, there was significantly more0chatter on Day 2 as8ammore people arrived 12pmand more sessions/3pmparties got underway. 4pm8pm Social Media Conversation from Day 2 at SXSW 12amSunday, March 10, 13 3. Elon Musk Dominates the Conversations For His Day 2 Keynote Elon Musk9,900 Julie Uhrman Mentions of the keynote by Elon Musk, CEO of Tesla Motors, and Joshua Topolsky SpaceX, which occurred on Day 2 of SXSW. Tina Roth Eisenberg Matthew Inman 0 25005000 750010000Sunday, March 10, 13 4. SXSW 2013 Conversation Drivers: The Most Retweeted Usernames on Day TwoThe SXSW Twitter account overtook Mashable, but the online publication still generated a large number of Retweets on200Day 2. 150 100 50 @Mashable 0 @SXSW@Inc@JaredLeto @SocialMedia2DaySunday, March 10, 13 5. Most Mentioned Startups on SXSW Day 2: HaterDominatesBloomfire HaterHater, an app which allows you to Glocal share all of the things you hate,dominated the Day 2 conversation. Talentwire The app was featured in an LATimes article yesterday. Eevzdrop0125250375*Based on companies listed in the 500SXSW Startup Village Spotlight ListSunday, March 10, 13 6. SXSW Day 2: Most Talked About Interactive Speakers Al Gore John Cena Al Gore, who gave a talk on The Future Chuck Lorre on Day 2, dominated the conversation. Anne-Marie SlaughterJohn Cena of the WWE also garnered a Tim Berners-Lee large amount of the 0 1750conversation.3500 52507000Sunday, March 10, 13 7. Thank You Click Here to Receive the Final SXSW Data ReportSunday, March 10, 13