Social Media & Networking How-To
Learn some of the ways to use social media in your career planning, job or internship search. We will discuss ways of networking through social media and other great resources.
Social Media & Networking How-ToSocial Media & Networking How-ToLaura DeJoseph McArdleInternship CoordinatorCareer ServicesNerisa AriasGraduate InternCareer ServicesIntroductionsSocial MediaSocial Media in Your CareerHow to Use it to NetworkNetworking ExplainedBenefits & How It WorksAgendaSocial Media can be defined as various online communication platforms that allow people to share information and resources.Examples include Facebook, Twitter, and LinkedIn.What is Social Media?NWill it help me find a job?Social Media & Your CareerHave you ever tried Googling yourself? It will give insight on what your online presence looks like.Social Media & Your CareerRemember what goes into the internet stays their forever. You should not posts pictures of red cups, drugs/smoke, or nudity, etcetera.You should not use social media as an outlet for cyber bullying, ignorance, or hate. You should not document every single thing you do throughout the day (ie. Went to my BIO class and now going to eat lunch, then go to work). Every time you post something make sure to ask yourself if it best represents who you are as a person.How Should I NOT Use Social Media?Professional PresenceOnline PortfolioFollow companies for job leads and to stay up on trendsFollow handles that discuss jobsUse social media to help you stay connected to your networks and for job searching. How Should I Use Social Media?Definition of NETWORKING1 : the exchange of information or services among individuals, groups, or institutions; specifically : the cultivation of productive relationships for employment or business What is Networking?Networking is using peopleNobody wants to be helpfulNew contacts will give you a jobOnly extraverts are good at thisNetworking is only about getting jobsNetworking MythsSix degrees of separation. Get a job. Develop your career. Obtain referrals. Explore career options. Low risk of false pretenses. Monster.com Why Should I Network?Six degrees of separation. Anything is possible. Everyone wants to meet someone. As a general rule, there are never more thansix people between you and the person you want to talk to. Networking is a way to access otherwise inaccessible people. Get a job. Networking is the number one way to get a job. 60-80% of jobs are found through some form of networking. A personal connection to a hiring manager is the best way to get your resume on the top of the pile. Develop your career. Broaden your professional horizons. Networking keeps you sharp, current, and in touch with your industry. Obtain referrals. Even if you plan on staying in a given job indefinitely why not make your business the best and the busiest? Explore career options. Before making a leap into another career, what better way than to talk to people who know.Low risk of false pretenses. When youre talking to a friend of a friend, its unlikely that the friends friend is going to lead you on or tell you half-truths. You can more or less expect to get the full story. If youre talking about a job opportunity youll hear about the hours, the boss, and the coworkers. 12Does It Work?Does It Work?Expands your networkConnects you to their networkConnections lead to hidden opportunitiesEmployers hire based on referralsWhy Does it Work?Asking questionsSharing storiesLearning from othersBeing interestedBuilding connectionsHow Do I Do it?Networking Involves:EnergyOutside comfort zoneUsing phone, email, web, face to faceAuthenticityFollow upHow Do I Do it?Make courteous initial contactAsk for information, not a jobFace-to-face meetingsBe politely persistentTry to obtain referrals Follow up/keep them informed of your progressThank themInformational InterviewsQuestionsCould you describe one of your typical workdays for me?What skills are required in your position? What parts of your job do you find most challenging? What do find most enjoyable? Are there any negatives to your job? Which seasons of the year are toughest in your job? How would you describe the culture?Informational InterviewsFacultyProfessionalsEmployersOther StudentsAlumni Alumni Office, Bray 219Alumni DatabaseWho Should I Network With?Parties, eventsMeeting people in classProfessional associationsCareer fairsClass Info sessionsSocial MediaWays to NetworkLinkedInLinkedIn for Students: Your Career Starts HereBuild Your Professional NetworkNetworking through Social MediaLinkedIn for StudentsTip Sheets & VideosArticleThe Best Way to Connect with Alumni on LinkedInNetworking through Social MediaSample LetterLinkedIn.com/AlumniLinkedIn.comAdvanced SearchHow to Connect on LinkedInTwitterNetworking Using Twitter#conservation #climatechangeGreen Hashtag ListNetworking through Social MediaA good network is really just a circle of friends. Its a two-way street of helpful relationships.Remember three things: in every social situation youre in, make sure people leave knowing who you are, what service/skills you provide, and how to get a hold of you. Karmic payoff. You help others, others will help you. Everyone likes people who are helpful so good things will likely come toward those people. Networking can lead toJobs, connections, internships, job shadows, tour of work placeNetworking TipsSocial Media Tips