Advanced Pinterest for Real Estate Agents

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    14-Jul-2015

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Advanced Pinterest for Real Estate AgentsHow-To Drive Traffic to Your WebsiteWhy Are You Here? Why are you here?Real estate agents struggle to get visitors to their website and arent sure how to drive more traffic.NAR says Pinterest is driving more traffic than google+ & YouTube.AND the largest category on Pinterest is HOME, but most real estate agents arent capitalizing on this.Today I reveal THE system that drove over 2300 unique visitors to my site in 30 days. THE GOALEyes on your websiteHow do you get visitors to your website?YOUR WEBSITE / BLOGFBTwitterPinterestGoogle+Other social mediaDirect mailBusiness cardsOne click to your website / blogGo to PinterestDisclaimerMy results are not typical...the law requires me to make sure you know all of this requires effort. Everyones results will differWhat this is aboutPerfect for agents looking to increase your: following transactions web traffic your incomeWho is this for? Top Producers Buyers Agents Listing Agents Mortgage ProfessionalsNot for? Attorneys Investors Buyers SellersSocial Media (Pinterest) isnt going anywhere Pinterest is the fastest growing website EVER! Pinterest drives more traffic than Twitter 80% of all pins are re-pinned opposed to 1.4% of tweets that are retweeted Pinterest has a long lifespan - 50% of visits happen 3.5 months after a pin is pinnedPinterest User = Homeowner? 80% of Pinterest users are female The majority of the Pinterest users average income is $75,000+ - real estate consumer? More Pinterest users live in the suburbs than the inner city Benefits of Pinterest for Youthe Real Estate Agent1. Drive traffic to your site immediately2. Traffic brings google ranking - organic search results will be bolstered over time3. Grow your sphere FASTAbout meReal Estate Broker from Scottsdale, AZ.Worked Short Sales hard for 5 years. Author of Pinnable Real EstateTested, tested & tested some more. I love Pinterest! Driven more web traffic than blogging & direct mail ever did. Pinnable Real Estate - the book Charlies Top Keywords for Pinterest Boardswww.pinnablerealestate.com The Challenge - Web TrafficAre you avoiding social media / internet marketing? (Pinterest)1. Do you think Pinterest is a waste of time? 2. Do you think Pinterest is a fad?3. Do you think Pinterest is hard?Web Traffic = More LeadsWhat other options do you have for leads? My Top Pin - Over 10,400 pins...How does that happen? I will show you the step-by-step system to succeeding on Pinterest. = Web TrafficAND 32 new followers last week& 250% growth in followers in 60 days October 2013Started with 100 followersEnd of December - 350 followersNow You arent using Pinterest Most REALTORS I meet dont know how to get visitors to their site. 997,148 Realtors in the US - May of 2013 (NAR) 984 Realtors on Pinterest (My count)the goal: get traffic to your website / blog using PinterestNow to the ResultA= Now B= ResultNot sure what to do Social media savvyNo web traffic Tons of trafficNo google ranking google ranking no one seeing your blogyour blog being seencompleting more salesKeep the cycle goingEnd ResultConfident Pinterest RE ExpertWhat would it mean if you could? Get effective web traffic Have a strong web presence Generate more leads & Find Clients you LIKE! Are you not generating enough leads? Avoiding social media? Not sure what to say? Not staying in contact with your previous clients? Potentially missing deals? Shift in Thinking Newspaper marketing? Postcard marketing? What if there was a system to help you connect with your potential client & NOT HAVE TO PAY FOR IT? Pinterest brings $ Average order amount of a Pinterest shopper $153 vs Facebook shopper $85 A pin generates $.78 in sales 47% of Pinterest purchases are happen uponWhy this is AwesomePinterest can benefit you! 1. You can connect with your ideal client based on interest2. You dont have to call FSBOs, send postcards or pay for other ads. 3. You get more web traffic than you need! More leads = more clients (pinterest user is more affluent)Today: Steps NecessaryOverview1. What are you going to Pin2. Pinning3. Your Site4. Common MistakesThe goal = LEADS = SALESBest FREE Lead Generator (PINTEREST Marketing)Your mindset: Social Media is hard - too much work, too much time. FLIP IT! Im connecting & engaging I see Pinterest as a way to connect with my potential clients. Pinterest BasicsLets go to Pinterest! What to Pin? Categories: Your Interests Real Estate - Direct (Screams i sell r.e.) Home related (i.e. home decor, storage, etc) Community (Scottsdale, Mesa, Gilbert)What are you going to Pin? Whats your thing? Whats working in your current Pinterest boards?why is it so great?Pinning: What you NEED to knowBasics1. Image2. Source: from a website3. Call to action? Advanced Tip: Your fave pins wont be the top pins2 Types of Pins1. Re-pins : Pinning pins you find on Pinterest Testing topics2. Your Own Pins: Pinning your blog postsYour Blog Cycle4 Topics for your blogIdeas:1. Real estate in your city2. Home decor3. Home Storage4. Your interests5. Your communityEdit a PinLets edit a pin!What to do Start Pinning 4-5 pins each day in each category Use Keywords spread out your pins Be engagingBoardsYour Site - Where are you sending trafficOptions: Self Hosted Blog Other Blog Google+ Page FB profile Other mini-blogsYour Site - Things to Consider1. What do you want your potential client to see when they click your pin? 2. Do you want to own where you are sending potential clients? 3. What is the next step when they get there? Top Pinterest Mistakes Pinning: Listings Only Team members photos Business Only Corporate VibeAdvanced Tip: 80% not businessFrom Now to Resultsnow: no leads from PinterestResult: Confident web traffic DRIVERWhat will this do for you? 1. You will be confident in using social media, Pinterest in particular2. You will create an entirely new stream of web traffic3. You will connect with your potential clients4. You will be in front of your ideal client! Resources Pinnable Real Estate - Amazon.com Follow us on Pinterest (Pinterest for real estate) If youre local, join the monthly mastermind www.charlieallred.com 5 week Pinnable TrainingRequirements Willing to use Pinterest regularly Willing to learn each week & ask questions on the weekly call Want have more leads Willing to work professionally with your clients Want to actually help homeownersIF YOURE ACCEPTED 5 weeks of hands on training with me personally One hour of one on one phone consultation (skype or google hangout) with me to work through anything BONUS: Website Evaluation from mePhase 1: Five weeks of Intensive Training Mondays: I teach you what to do Thursdays: Live Q & A Each week we cover a major milestone you have to pass through By the end of week 5 you should be gaining followers / web traffic quicklyWeek 1- Pinning - Your Foundation Evaluate your starting pointGet your Pinterest boards upGet pinningProfile completed properlyWeek 2 - Nichify Find your interestsSee how popular your interests areTrack our resultsYour BlogWeek 3- Keywords Advanced look at keywordsWeek 4 - Track Tracking results is the most important factorThis isnt the most fun step, but necessary for successBONUS: Make Your Pins Prettier TutorialWeek 5 - Advanced Tips How to use Pinterest & Google+ togetherAdvanced Pinterest Tools BONUS: Hashtag TrainingOne hour of one on one phone consults I would wait until the end of the 5 weeks, otherwise your questions may be answered in the weekly calls Use this time to answer situational calls Save up your questions from real life Pinning!Total ValueFive week training : $5997One hour of live consulting: $625Website Review : $250Total Real Value = $6872The Bottom LineOne time payment: $997 Or Two installments: $597By Application Only Only 5 spots available $200 REFUNDABLE depositAPPLY AT: pinnablerealestate.com/pinterest-course/applyFast Action Bonus FIRST 3 DEPOSITS ONLY $697 (Save $300) one time payment or two payments of $397pinnablerealestate.com/pinterest-course/applyHeres how it works You enroll at: www.pinnablerealestate.com/pinterest-course/apply (save $300 by going fast) $200 deposit totally REFUNDABLEHeres how it works My assistant will contact you to set up a time for us to talk personally this week I will call you and we will talk for 15 minutes If you are a good fit, you pay the balance, if you are not, I refund your $200 immediatelyQ & Apinnablerealestate.com/pinterest-course/apply charlie@srephoenix.com