Top 5 factors to app store optimization(ASO)

  • Published on
    11-Jun-2015

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App store optimization helps your mobile app get discovered with ease than your competitors. While app store optimization gives substantial results, the process of optimizing an app remains complicated by a great degree. Optimizing an app for discoverability involves technical knowhow, marketing genius and a specific strategy to create the entire marketing plan for the process.

Transcript

  • 1. Top5factorsto AppStoreOptimization (ASO)

2. App store optimization helps your mobile app get discovered with ease than your competitors. While app store optimization gives substantial results, the process of optimizing an app remains complicated by a great degree. Optimizing an app for discoverability involves technical knowhow, marketing genius and a specific strategy to create the entire marketing plan for the process. This is when app store optimization services provided by professional app marketing companies such as AppN2O proves highly useful. AppN2O is one of the prominent names in the app marketing world providing effective and result oriented app store SEO services. Our team of analysts and app marketers are highly experienced and are backed by an experienced app development team of Openxcell. Our analysts at AppN2O tests the major factors that boosts app discovery and affecting the app store ranking of an app positively. Here are some of the prominent factors that together constitute to app store SEO services: Improve your App Name -List the prominent features an app and coming out with creative ideas to name the app -Create a catchy and pronounceable app name while avoiding duplicates in prefix or suffix Keyword creation and optimization -Analyse your app to understand its utility and find connected search terms 3. -Analyse keyword search volume for app stores and figure out the preferable ones -Ascertain competitor apps and their preferred keywords to build the optimization strategy Designing an appealing and catchy icon -Analyse icons of competitor apps by AppN2O experts -Design an app icon that differentiates your app while staying relevant to the app idea Creating an app store description -Employ top class content writers to understand the idea of the app and its USPs -Create an keyword optimized description as suggested by research -Explaining Why your app is the best amongst others? Screenshots creation -Understand the USP of the app and create eye catching screenshots -Screenshot designed as banners that explains the core functionalities (USPs) of the app Get in touch with our expert app marketing team at AppN2O to know more about app store optimization and app store SEO services. -----